Thursday, October 11, 2007

Worst Ad Ever



I saw this ad on the New York subway and – after my eyeballs had stopped bleeding – I took a photo for purposes of criminal analysis. (Click the thumbnail image and you’ll see the whole ghastly thing at full size.) Can you count the number of grievous visual assaults? Let’s begin:

1) The photo of the wife? Taken where?? The Kentucky Derby??

2) Generic sky-scape of NYC in the background. Why??

3) A rainbow?? Over a night-sky??

4) A broadway show sign…? What, now his act is “in lights”?

5) The tacky “message of courage.”

5) No less than 4 different fonts in 4 different weights and colors.

6) Drop shadows on the lettering.

7) A nickname (”Dr.Z”). I wonder if he’s a rapper on the side?

Send me any others you spot.

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